Cognitive 101: Cognitive Apps for the Enterprise

At the beginning of my tech sales career, I learned quickly that hardware, software, and services could help address and achieve the challenges and goals of my enterprise clients. To get there, I had to do as Tony Sarris, founder of N2Semantics says, “ping, discover, act and learn.” I “pinged” databases and experts; I analyzed and “discovered” info and resources along the way; I “acted” on my business savvy and put together the A team — with whom I would “learn” from and built integration-able solutions for my clients. I mention this because…

Cognitive Apps Challenges

When I think of Cognitive Apps today, I think of the “ping, discover, act and learn” dance. Why? Well, because, as I see it, it is part of the challenges that cognitive apps need to address to work ( understand, reason and learn). Cognitive Apps need to:

  • ping big data
  • discover info through analytics and machine learning
  • act on a framework
  • learn to integrate with its environment, clients/users environments, and augment human intelligence appropriately

Not to worry. The Cognitive Apps challenges are being addressed as we speak. Yup. We (as in the “tech industry”) are filling the gaps by diving deeper and developing Deep Learning, Machine Learning, unsupervised and reinforcement learning, AI, cloud, algorithms, awesome User Interfaces (UI) and User Experience (UX), and so on!

Now that we’ve (sort of) put cognitive apps challenges to bed, let’s move on to the brighter side. I 100% agree with Matt Sanchez, founder and CTO of CognitiveScale, when he says that cognitive apps will “turn any knowledge worker into a superhuman.” Doesn’t everyone want to be a superhuman? I mean, I do. On that note…

List: Cognitive Apps and their Enterprise Superhuman Power

Let me roll up my sleeves and get into the cognitive apps — superhuman business. First off…

Want to watch a video of cognitive app that gives the superhuman power of sight? I thought it was super cool! See it below.

Microsoft Cognitive App for Sight

Pumped, right? I’m excited to find other cool cognitive apps!

So…just for you, I put together a list of Cognitive Apps that have been on the news lately (there are so many of them!), their creators, and, for kicks, I added their enterprise Superhuman power (I knew you’d like that!).

  • Seeing AI App by Microsoft Cognitive Services helps people who are visually impaired or blind to better understand who and what is around them.
  • Cyber-Security Cognitive App by Capital One helps people who want to catch the bad guys, fraud, hackers, and more.
  • QLess by QLess helps eliminate the need for people to wait in line at stores, restaurants, government offices and more.
  • Lucy by IBM Watson and Equals 3 helps solve the data-overload problem marketers and agencies have been grappling with for years: accessing the appropriate data at the right time.
  • UA Record App by IBM Watson and Under Armour helps athletes develop personalized training regimens based on their individual needs — to include users’ personal dietary restrictions; weather and environmental-based training recommendations, and more.
  • Cataract Surgery App by IBM Watson and Bausch + Lomb helps doctors to plan and carry out cataract surgery.
  • SugarWise by IBM Watson and Medtronics helps analyze glucose and monitor glucose levels of diabetics and more.
  • ADA Cognitive App by IBM Watson and American Diabetes Association helps analyze 300,000 patient records to model outcomes (for prevention) and the disease as well as manage personalized care.
  • AH Cognitive App by IBM Watson and Alder Hey Hospital helps make the experience of visiting hospital a less daunting experience for child patients (by analysing data and using it to provide personalised services while also providing pediatricians with extra information on how to deal with children).

Inspired? Have an idea on what your first enterprise cognitive app will look like? Share them with your IT team and let them know they can start building it with:

What are you waiting for?!

For those who already have a cognitive app or know of one not listed, please share. I’ll add it to the post!

“Cognitive 101” is an introductory series on the world of Cognitive Computing and Artificial Intelligence (AI). Written by Lolita Taub and written for C-suite and Line-of-Business seeking to address business challenges and goals using the smartest tech.

Originally published at on September 15, 2016.

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